

26 Bonezzz
Conquering Trails &
E‑Commerce Sales
BUSINESS CHALLENGE
26 BoneZZZ faced a daunting climb—scaling from 2 to 12+ products, smoothing out user
navigation, and staking their claim in a fierce market crowd. The clock was ticking to gear up
for the all-important holiday rush.
Client Testimonial
Launching our D2C channel was a game-changer, and NetElixir made itseamless. The new site scales with our growth, drives direct sales, andstrengthens our brand.
– John Skrabo CEO, 26 Bonezzz
297%
REVENUE INCREASE
Operational Impact
Inventory Management
Improved forecasting and management, reducing overstock and stockouts through pre-orders and email collections.
Wholesale Interactions
Streamlined B2B features, boosting order
accuracy and client satisfaction.
Scalability
Scaled user experience supports new product
introductions seamlessly.
Strategy Highlights
Streamlined Navigation
Crafted clear, user-friendly paths, distinguishing products effortlessly and adding a slick pre-order feature.
Boosted Credibility
Rolled out a dealer locator, transparent policies, and content fueled by
community spirit to build trust.
Advanced Features
Scaled user experience supports new product introductions seamlessly.
Dynamic Storytelling
Enraptured users with dazzling photography and gripping blog content that told the brand’s story.

165%
CART ADDITIONS
23%
UPLIFT
IN AOV
BUSINESS CHALLENGE
The key results demonstrate how NetElixir set 26 BoneZZZ on a
course for rapid growth and enduring success. We delivered a
cutting-edge, user-focused e-commerce platform that significantly
boosted gross sales, sessions, and average order value. This massive
upgrade doesn’t just bolster their market standing—it ensures they’re
ready to outpace the competition and scale new heights.
Long-Term Benefits
Brand Reputation
Informed future marketing strategies, enhancing targeted
campaigns and personalized customer experiences.
Market Differentiation
Positioned as a leader in innovation and sustainability in the outdoor footwear industry.
First-Party Data Utilization
Enhanced through transparent policies, strategic partnerships, and high-quality visuals.
BUSINESS CHALLENGE
The key results demonstrate how NetElixir set 26 BoneZZZ on a
course for rapid growth and enduring success. We delivered a
cutting-edge, user-focused e-commerce platform that significantly
boosted gross sales, sessions, and average order value. This massive
upgrade doesn’t just bolster their market standing—it ensures they’re
ready to outpace the competition and scale new heights.
Long-Term Benefits
Brand Reputation
Informed future marketing strategies, enhancing targeted
campaigns and personalized customer experiences.
Market Differentiation
Positioned as a leader in innovation and sustainability in the outdoor footwear industry.
First-Party Data Utilization
Enhanced through transparent policies, strategic partnerships, and high-quality visuals.
Want to Strengthen Your D2C Strategy?
Discover how our D2C-focused e-commerce solutions can help you scale, convert more customers, and strengthen your brand.
Contact us to optimize your UX and maximize direct-to-consumer revenue.